With trash production outstripping L.A.'s limited landfill supply, Forever Landfill is a private, residential refuse disposal service that allows you to secure your own landfill plot and ensure your trash receives a proper home now and in the future. True to our American heritage, we Angelenos have the freedom to live large and as we please, yet the city soon won't be able to meet our current needs. With limited landfill space and lagging recycling plans, the city leaves you with no option but to take things into your own hands. As Angelenos produces 940,000 tons of trash annually, or more than 841 times an average body weight over a lifetime, Forever Landfill is the perfect way to balance your luxury lifestyle and desire to safeguard your legacy -- all from your own doorstep.

Forever Landfill has secured prime landfill plots far from areas where local communities can complain. Until recently, all of LA's 3,600 tons of trash per day went to Sunshine Canyon Landfill in the north San Fernando Valley. In March 2006, however, community opposition rose to such a fever pitch that the city was forced to re-route a portion of its trash to alternate locations. Predictably, fierce neighborhood opposition ensued at an alternate site, the Bradley Landfill in Sun Valley. Despite valiant efforts to appease local residents with promises of landfill reform (complete with new recycling centers and trash-to-energy stations for generating clean, methane power), most opponents remain steadfast. They simply do not want to live next to a landfill. Forever Landfill is a marriage of spacious plots, remote locations and state-of-the-art systems that could never be duplicated by the public sector.

Live life to the fullest and keep up with the latest trends and gadgets by safely disposing your outdated electronics. On average, Angelenos buy a new cell phone every 18 months, while the average life of a PC is two years. More than 250 million personal computers and 100 million cell phones are discarded annually. That means that there's tons of lead, cadmium, barium and mercury polluting the soil around our landfills. Since the city has no program in place to recycle your e-waste, Forever Landfill is a revolutionary plan to keep your family safe from these unseemly chemicals.

Forever Landfill is truly working for to enhance your cosmopolitan lifestyle. While city officials are beginning to create a "zero waste" economy in which all products are either biodegradable or 100% recyclable, Forever Landfill knows your discerning eye does not want to sacrifice quality to conform to environmental regulations. Whereas European countries have a "polluter pays" mentality that requires manufacturers to take back their packaging and electronics, Forever Landfill takes this burden off of companies and lets them focus on what you really want -- the finest products available.

You wear the latest trends, you never have to stand in line, so why wait around for the city to meet you needs? No one has worked harder to give Los Angeles a road map for both recycling trash and converting trash to energy than Councilman Greig Smith, but his "RENEW LA plan will probably not be fully implemented for years to come. With the public sector currently taking the whole burden under the plan, don't get caught holding the trash bag as the government struggles to keep up with your way of life. Let Forever Landfill bridge the gap and relieve you of the burden of disposal.